{"id":3550,"date":"2025-01-29T15:43:12","date_gmt":"2025-01-29T14:43:12","guid":{"rendered":"https:\/\/jtieuaffairs.brussels\/?p=3550"},"modified":"2025-01-30T09:54:48","modified_gmt":"2025-01-30T08:54:48","slug":"green-policies-red-flags-the-challenges-of-the-eu-sustainable-finance-framework","status":"publish","type":"post","link":"https:\/\/jtieuaffairs.brussels\/index.php\/2025\/01\/29\/green-policies-red-flags-the-challenges-of-the-eu-sustainable-finance-framework\/","title":{"rendered":"Green policies, red flags: the challenges of the EU Sustainable Finance Framework"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3550\" class=\"elementor elementor-3550\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c1b252 e-flex e-con-boxed e-con e-parent\" data-id=\"6c1b252\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1868600 e-con-full e-flex e-con e-child\" data-id=\"1868600\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5ea4610 e-flex e-con-boxed e-con e-child\" data-id=\"5ea4610\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-49b46a3 elementor-widget elementor-widget-text-editor\" data-id=\"49b46a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u2190 <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"jtieuaffairs.brussels\/index.php\/homepage\/\">home page<\/a><\/span> \u2022 <span style=\"color: #000000;\">Buzz@Bruss! Edition #5<\/span> \u2022 <strong>Green policies, red flags: the challengesof the EU Sustainable Finance Framework<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e3f148f e-flex e-con-boxed e-con e-parent\" data-id=\"e3f148f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f91e831 e-flex e-con-boxed e-con e-child\" data-id=\"f91e831\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b3418f0 elementor-widget elementor-widget-image\" data-id=\"b3418f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"335\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/Article-3-main-1024x429.jpg\" class=\"attachment-large size-large wp-image-3508\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/Article-3-main-1024x429.jpg 1024w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/Article-3-main-300x126.jpg 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/Article-3-main-768x322.jpg 768w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/Article-3-main-1536x643.jpg 1536w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/Article-3-main.jpg 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da14557 e-flex e-con-boxed e-con e-parent\" data-id=\"da14557\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2909dd0 e-con-full e-flex e-con e-child\" data-id=\"2909dd0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-7b57c99 e-flex e-con-boxed e-con e-child\" data-id=\"7b57c99\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd00b01 elementor-widget elementor-widget-spacer\" data-id=\"cd00b01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ea8a6e elementor-widget elementor-widget-text-editor\" data-id=\"1ea8a6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>JTI\u2019s Dr Alona Bekh, outlines the key challenges of the EU Sustainable Finance Framework and argues that the exclusion of the tobacco industry from sustainable activities not only sets a dangerous precedent but will also be counterproductive to the achievement of the EU\u2019s overall sustainability objectives.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d85ebc2 elementor-widget elementor-widget-image\" data-id=\"d85ebc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"176\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/TXT-1b-1024x225.png\" class=\"attachment-large size-large wp-image-3644\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/TXT-1b-1024x225.png 1024w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/TXT-1b-300x66.png 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/TXT-1b-768x169.png 768w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/TXT-1b-1536x337.png 1536w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/TXT-1b-2048x449.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2bff859 e-con-full e-flex e-con e-child\" data-id=\"2bff859\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c4a648 elementor-widget elementor-widget-spacer\" data-id=\"3c4a648\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a769a9a e-con-full e-flex e-con e-child\" data-id=\"a769a9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ff519c elementor-widget elementor-widget-image\" data-id=\"9ff519c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"476\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-1.png\" class=\"attachment-large size-large wp-image-3552\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-1.png 1000w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-1-300x179.png 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-1-768x457.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ca77c3 elementor-widget__width-initial elementor-widget elementor-widget-spacer\" data-id=\"0ca77c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fa15f0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8fa15f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Businesses are facing significant bureaucratic challenges as they navigate the EU\u2019s sustainability regulations<\/strong><\/p><p>Reports, including the <a href=\"https:\/\/commission.europa.eu\/topics\/eu-competitiveness\/draghi-report_en#paragraph_47059\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #009f70;\"><strong><span style=\"text-decoration: underline;\">Draghi report<\/span><\/strong><\/span><\/a> and <a href=\"https:\/\/www.dai.de\/en\/detail\/companies-esg-transformation-or-just-reporting\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #009f70;\"><strong><span style=\"text-decoration: underline;\">\u201cCompanies &amp; ESG: Transformation or Just Reporting?\u201d<\/span><\/strong><\/span><\/a>, reveal that unclear guidance, inconsistent standards and intricate legal requirements \u2014 such as those under the EU Taxonomy and CSRD \u2014 are shifting focus and resources away from meaningful economic transformation. In Germany alone, implementing the CSRD costs businesses approximately<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e5cea39 e-con-full e-flex e-con e-child\" data-id=\"e5cea39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-dbcae79 e-con-full e-flex e-con e-child\" data-id=\"dbcae79\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cd0ba7 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3cd0ba7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>EUR 1.4 billion annually. The excessive compliance demands risk undermining the competitiveness of EU-based companies, especially compared to other regional blocs, while complicating efforts to achieve genuine environmental and social progress.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96debdd elementor-widget elementor-widget-image\" data-id=\"96debdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"192\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-1-article-1-1024x246.jpg\" class=\"attachment-large size-large wp-image-3526\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-1-article-1-1024x246.jpg 1024w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-1-article-1-300x72.jpg 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-1-article-1-768x184.jpg 768w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-1-article-1-1536x369.jpg 1536w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-1-article-1.jpg 2000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d0c3ae elementor-widget elementor-widget-spacer\" data-id=\"3d0c3ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-37684c8 e-con-full e-flex e-con e-child\" data-id=\"37684c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee4c0fd elementor-widget elementor-widget-image\" data-id=\"ee4c0fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"476\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-2.png\" class=\"attachment-large size-large wp-image-3560\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-2.png 1000w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-2-300x179.png 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-2-768x457.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-784b911 elementor-widget__width-initial elementor-widget elementor-widget-spacer\" data-id=\"784b911\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d7afe2 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5d7afe2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>The risks of exclusion<\/strong><\/p><p>Within the EU Sustainable Finance Framework, EU regulators seek to categorize the &#8220;cultivation and production of tobacco&#8221; as &#8220;unsustainable activity&#8221;. However, this decision is raising significant concerns among stakeholders. It sets a risky precedent for marginalizing lawful industries based on their social perception, rather than on science-driven, evidence-based benchmarks such as those applied to fossil fuel activities under the EU\u2019s environmental criteria. This approach could lead<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b9cf9b elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2b9cf9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>to excluding other lawful yet socially controversial industries, like plastic production, alcoholic beverage manufacturing, or the production of high-fat and high-sugar foods. This would further shrink the pool of businesses that can benefit from the EU Sustainable Finance Framework \u2026and jeopardize to the ultimate achievement of the Green Deal objectives.<\/p><p>This type of exclusionary policy could lead to wider criticism of the fairness and consistency underpinning the EU\u2019s sustainability criteria. It could also provoke lawful challenges from affected industries, diverting attention and resources away from the overarching goal of fostering a sustainable future. A more collaborative, innovative approach \u2013 focused on driving transformation within industries rather than excluding them \u2013 is essential to achieving the EU\u2019s sustainability objectives while maintaining economic and social cohesion.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e52508 elementor-widget elementor-widget-spacer\" data-id=\"8e52508\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-621df7f e-con-full e-flex e-con e-child\" data-id=\"621df7f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ac61f7 elementor-widget elementor-widget-image\" data-id=\"2ac61f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"476\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-3.png\" class=\"attachment-large size-large wp-image-3561\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-3.png 1000w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-3-300x179.png 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/article-3-topic-3-768x457.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c16e346 elementor-widget__width-initial elementor-widget elementor-widget-spacer\" data-id=\"c16e346\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0559d12 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0559d12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ensuring an effective sustainability journey<\/strong><\/p><p>The proposed way forward should highlight inclusivity, fairness and collaboration. Rather than implementing policies focused on exclusions, the EU should prioritize strategies that encourage and reward sustainable practices across all lawful businesses.<\/p><p>This involves providing the tools, incentives and opportunities to help businesses, especially small and medium enterprises, transition to responsible practices.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5186be0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5186be0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>JTI is committed to investing in innovation and developing a range of reduced-risk products (RRP) \u2014 products with the potential to reduce the risks associated with smoking. We have pledged to achieve Carbon Neutrality in our own operations by 2030 and reach Net-Zero across our entire value chain by 2050. Our commitment as a responsible business includes reducing emissions, conserving water, minimizing waste and enhancing biodiversity, all while ensuring that our initiatives positively affect our employees and farming communities. JTI\u2019s commitment to sustainability is also reflected in our dedicated green loan, which was established in 2023 and used to fund initiatives to reduce emissions. These include installing solar panels in Poland, Turkey and Jordan, and using biomass fuel in Malawi. Looking forward, several new projects are in development and are set for rollout in the coming months.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7a4dff elementor-widget elementor-widget-spacer\" data-id=\"d7a4dff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d81cc1 elementor-widget elementor-widget-image\" data-id=\"7d81cc1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"274\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-2-article-3-1024x351.jpg\" class=\"attachment-large size-large wp-image-3562\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-2-article-3-1024x351.jpg 1024w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-2-article-3-300x103.jpg 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-2-article-3-768x263.jpg 768w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-2-article-3-1536x527.jpg 1536w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/quote-2-article-3.jpg 2000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86f612c elementor-widget elementor-widget-spacer\" data-id=\"86f612c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62800d4 elementor-widget elementor-widget-image\" data-id=\"62800d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"248\" src=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/txt2_C-1024x318.png\" class=\"attachment-large size-large wp-image-3643\" alt=\"\" srcset=\"https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/txt2_C-1024x318.png 1024w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/txt2_C-300x93.png 300w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/txt2_C-768x239.png 768w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/txt2_C-1536x478.png 1536w, https:\/\/jtieuaffairs.brussels\/wp-content\/uploads\/2025\/01\/txt2_C-2048x637.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d8c58f elementor-widget elementor-widget-spacer\" data-id=\"5d8c58f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-79b9353 e-con-full e-flex e-con e-child\" data-id=\"79b9353\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7923ab8 elementor-widget__width-initial elementor-hidden-mobile elementor-widget elementor-widget-spacer\" data-id=\"7923ab8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b4f035 e-flex e-con-boxed e-con e-parent\" data-id=\"9b4f035\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c90df7c e-con-full e-flex e-con e-child\" data-id=\"c90df7c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c0d1209 e-flex e-con-boxed e-con e-child\" data-id=\"c0d1209\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0063fa5 e-flex e-con-boxed e-con e-child\" data-id=\"0063fa5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9205ad elementor-widget elementor-widget-spacer\" data-id=\"d9205ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-615fc51 elementor-widget elementor-widget-text-editor\" data-id=\"615fc51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Buzz@Bruss! #5 <\/b>\u2022 more articles<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d4a836 elementor-widget elementor-widget-spacer\" data-id=\"3d4a836\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60c74c9 elementor-widget elementor-widget-text-editor\" data-id=\"60c74c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/jtieuaffairs.brussels\/index.php\/2025\/01\/29\/japan-and-the-eu-cooperation-around-common-values\/\">Japan and the EU: Cooperation around common values\u00a0\u2192<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1c8be7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c1c8be7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b387baa elementor-widget elementor-widget-text-editor\" data-id=\"b387baa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/jtieuaffairs.brussels\/index.php\/2025\/01\/29\/big-brother-vibes\/\">Big Brother vibes?<strong> \u2192<\/strong><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8072f2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d8072f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a5aca3 elementor-widget elementor-widget-spacer\" data-id=\"8a5aca3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u2190 home page \u2022 Buzz@Bruss! Edition #5 \u2022 Green policies, red flags: the challengesof the EU Sustainable Finance Framework JTI\u2019s Dr Alona Bekh, outlines the key challenges of the EU Sustainable Finance Framework and argues that the exclusion of the tobacco industry from sustainable activities not only sets a dangerous precedent but will also be [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[22],"class_list":["post-3550","post","type-post","status-publish","format-standard","hentry","category-non-classe","tag-5_b"],"_links":{"self":[{"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/posts\/3550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/comments?post=3550"}],"version-history":[{"count":34,"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/posts\/3550\/revisions"}],"predecessor-version":[{"id":3650,"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/posts\/3550\/revisions\/3650"}],"wp:attachment":[{"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/media?parent=3550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/categories?post=3550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jtieuaffairs.brussels\/index.php\/wp-json\/wp\/v2\/tags?post=3550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}